Hanna Yazvinskaya

Chief Business Architect, Spiral Scout

As Chief Business Architect at Spiral Scout, I’m responsible for leading and mentoring the BA department, coordinating presales activities from a BA perspective, evaluating ideas and opportunities for new products and technologies, and performing analysis to determine the best path for solving business problems. Being a certified Business Analyst and Product Owner, I collaborate closely with customers and development teams to ensure successful project outcomes and product delivery.

Hanna Yazvinskaya
Beyond the Hype: How to Actually Ship AI Pilots Without Breaking Stuff
Everywhere you look, someone’s promising “AI transformation”. Decks full of bold numbers, LinkedIn posts about “10x productivity”, sweeping claims of instant business reinvention. But if you’ve ever been in the trenches, you know what usually happens: pilots stall, expectations fizzle, and six months later the only thing that’s changed is the size of the budget […]
Product Discovery Checklist for Agile Teams
Curious about what product discovery really means in Agile product management? This checklist walks Agile teams through every stage of the product discovery process — from team setup and user research to validation and stakeholder alignment. Learn how to conduct product discovery, choose the right tools (including Jira Product Discovery), and turn insights into real […]
The Discovery Phase: The Key to Successful Product Development
Starting a new business can feel like you’re diving into the great unknown. The statistics speak for themselves: as many as 90% of all startups will fail, with 10% of them crashing and burning within their first year. A key factor behind these grim stats is the inability to accurately gauge market demand and what […]
How To Use AI In Product Discovery
AI-powered tools are reshaping product discovery, helping teams move faster from insights to validated concepts. By using AI-powered market research tools, AI-powered analytics tools, and some of the most powerful AI tools available today, product teams can uncover trends, analyze user behavior, and prototype ideas with greater accuracy and speed. This article breaks down how […]
How to Create the Most Ideal Product Roadmap?
A well-crafted product roadmap is essential to align stakeholders, prioritize development efforts, and guide a product’s growth from ideation to launch. This guide walks you through the types, best practices, tools, and strategic insights – like integrating AI in product discovery and outsourcing – to help you build a roadmap that drives product success. Have […]
The Product Discovery Toolkit: Essential Tools and Techniques
A strong idea isn’t enough to ship a winning product. You need a repeatable product discovery toolkit: customer interviews, surveys, product analytics, competitor and market research, user personas, journey maps, ideation frameworks, prototyping, and usability testing. In this article, Spiral Scout’s Chief Business Architect walks through practical product discovery tools and techniques that turn vague […]
Scroll to top